Launching a new business is an exciting journey — full of ambition, planning, and, of course, questions. And one of the most important (yet often ignored) challenges is getting raw materials. Whether you’re planning to sell wedding cards, paper goods, textiles, jewellery, brass and copper items, or even home décor, the question arises — Where do I buy materials in bulk, and at the best rates?
If you’re a small shop owner or a budding entrepreneur, you already know margins matter. So buying at wholesale prices directly from reliable markets can save lakhs over time. This guide is crafted just for you — to help you explore India's most trusted raw material markets, what they’re known for, and how to build a reliable supply chain.
1. Chawri Bazar — Delhi’s Wholesale Paper & Wedding Card Hub
What to source:
Chawri Bazar in Old Delhi is famous for its paper products, invitation card designs, and wholesale stationery. With hundreds of shops lining its narrow lanes, you can negotiate in-person, get samples, compare quality, and place bulk orders directly from manufacturers or top-level distributors.
Insider tip:
Walk into the side lanes to find lesser-known shops offering the same products at better rates. Ask for bulk pricing charts.
2. Sadar Bazar — India’s Largest General Wholesale Market
What to source:
Sadar Bazar in Delhi is a one-stop shop for anything you can think of — at rock-bottom rates. If your business deals with retail goods, festival items, or daily-use products, this is your goldmine. Most shops cater only to bulk buyers and retailers.
Insider tip:
Plan your visit on a weekday morning for better access and smoother negotiations. Always carry your business card to prove you’re a reseller.
3. Gandhinagar Market, Delhi — Textiles at Throwaway Prices
What to source:
If you’re in the fashion or garment business, Gandhinagar is where you begin. The prices are among the lowest in India, and the variety — endless. It’s especially useful for those into custom tailoring, boutique garments, or online clothing sales.
Insider tip:
Many shops offer “set-wise” purchases — bundles of clothes in all sizes and colours — perfect for small boutiques.
4. Chandni Chowk — For Jewellery, Fabric, and Ethnic Wear Businesses
What to source:
India’s bridal capital, Chandni Chowk, is where most wedding boutiques and fashion start-ups head for sourcing. From premium silk fabric to gota patti work, it’s a paradise for those looking to buy raw fashion materials in bulk.
Insider tip:
Visit Katra Neel and Dariba Kalan for fabric and jewellery material specifically. Build relationships with vendors for consistent pricing.
5. Zaveri Bazar — Mumbai’s Precious Metal Wholesale Market
What to source:
If your business involves crafting jewellery or selling brass décor, Zaveri Bazar is the place to start. Located near Kalbadevi in Mumbai, it’s Asia’s largest hub for precious and semi-precious metals. You can get bulk deals directly from metal suppliers and artisan workshops.
Insider tip:
Demand metal purity certification and build trust over repeated orders. Go early in the day to beat the crowd.
6. Bhagirath Palace — India’s Electrical Capital
What to source:
Planning to start a business in electronics retail, home improvement, or electrical contracting? Bhagirath Palace in Delhi is the go-to place. It’s India’s biggest wholesale market for electronic goods, lighting, and wiring.
Insider tip:
Dealers here often provide bulk pricing plus long-term credit. Enquire about warranty and post-sale support.
7. Nehru Place — Wholesale IT & Computer Goods
What to source:
If you’re entering the tech resale or repair business, Nehru Place is where you’ll find cheap and reliable computer parts. The vendors offer B2B pricing and often provide refurbished goods in working condition.
Insider tip:
Ask about bulk combo deals — a set of 10 or 20 items. Also, test every item before you pay.
8. Rajendra Place — Packaging & Printing Essentials
What to source:
Branding matters, and if your business involves product sales, packaging is non-negotiable. Rajendra Place has a growing cluster of printing presses and packaging vendors offering customized solutions.
Insider tip:
Bring your logo file and product dimensions to get samples made on the spot.
9. Krishna Nagar — Leather & Accessories Market
What to source:
For those entering the handmade leather goods or accessory design business, this market in East Delhi offers plenty of options. You’ll find raw leather, artificial leather, and all necessary hardware.
Insider tip:
Look for local leather workshops who supply smaller quantities for startups — not just large factories.
10. Online B2B Portals (When Visiting Markets Isn’t Possible)
If you’re located far from these markets, start exploring online wholesale platforms like:
Final Words
No matter what your business is — wedding cards, jewellery, electronics, garments, or home goods, there's a dedicated wholesale market waiting for you. These places are not just about buying cheap; they're about building relationships, trust, and long-term supply chains. So go out, explore, talk to vendors, take notes — because finding the right raw material supplier could be the first smart decision that sets your business up for long-term success.
If you’re a small shop owner or a budding entrepreneur, you already know margins matter. So buying at wholesale prices directly from reliable markets can save lakhs over time. This guide is crafted just for you — to help you explore India's most trusted raw material markets, what they’re known for, and how to build a reliable supply chain.
1. Chawri Bazar — Delhi’s Wholesale Paper & Wedding Card Hub
What to source:
- Paper goods (kraft paper, thermal paper rolls, glossy sheets)
- Wedding cards (traditional, modern, customizable designs)
- Stationery, packaging items, registers, office supplies
Chawri Bazar in Old Delhi is famous for its paper products, invitation card designs, and wholesale stationery. With hundreds of shops lining its narrow lanes, you can negotiate in-person, get samples, compare quality, and place bulk orders directly from manufacturers or top-level distributors.
Insider tip:
Walk into the side lanes to find lesser-known shops offering the same products at better rates. Ask for bulk pricing charts.
2. Sadar Bazar — India’s Largest General Wholesale Market
What to source:
- Toys, cosmetics, kitchenware
- Festival supplies, household goods
- Plastic items, packaging material, imitation jewellery
Sadar Bazar in Delhi is a one-stop shop for anything you can think of — at rock-bottom rates. If your business deals with retail goods, festival items, or daily-use products, this is your goldmine. Most shops cater only to bulk buyers and retailers.
Insider tip:
Plan your visit on a weekday morning for better access and smoother negotiations. Always carry your business card to prove you’re a reseller.
3. Gandhinagar Market, Delhi — Textiles at Throwaway Prices
What to source:
- Unstitched fabrics (cotton, silk, polyester)
- Dress materials, readymade clothes
- Dupattas, scarves, innerwear, leggings
If you’re in the fashion or garment business, Gandhinagar is where you begin. The prices are among the lowest in India, and the variety — endless. It’s especially useful for those into custom tailoring, boutique garments, or online clothing sales.
Insider tip:
Many shops offer “set-wise” purchases — bundles of clothes in all sizes and colours — perfect for small boutiques.
4. Chandni Chowk — For Jewellery, Fabric, and Ethnic Wear Businesses
What to source:
- Bridal lehengas, sarees, ethnic wear
- Imitation jewellery, accessories
- Zari, sequin work, raw fabric for tailoring
India’s bridal capital, Chandni Chowk, is where most wedding boutiques and fashion start-ups head for sourcing. From premium silk fabric to gota patti work, it’s a paradise for those looking to buy raw fashion materials in bulk.
Insider tip:
Visit Katra Neel and Dariba Kalan for fabric and jewellery material specifically. Build relationships with vendors for consistent pricing.
5. Zaveri Bazar — Mumbai’s Precious Metal Wholesale Market
What to source:
- Brass and copper utensils
- Silver and gold jewellery
- Raw metal pieces for crafting
If your business involves crafting jewellery or selling brass décor, Zaveri Bazar is the place to start. Located near Kalbadevi in Mumbai, it’s Asia’s largest hub for precious and semi-precious metals. You can get bulk deals directly from metal suppliers and artisan workshops.
Insider tip:
Demand metal purity certification and build trust over repeated orders. Go early in the day to beat the crowd.
6. Bhagirath Palace — India’s Electrical Capital
What to source:
- LED lights, ceiling fans, switches
- Electrical wires, adapters, power strips
- CCTV cameras, smart home electronics
Planning to start a business in electronics retail, home improvement, or electrical contracting? Bhagirath Palace in Delhi is the go-to place. It’s India’s biggest wholesale market for electronic goods, lighting, and wiring.
Insider tip:
Dealers here often provide bulk pricing plus long-term credit. Enquire about warranty and post-sale support.
7. Nehru Place — Wholesale IT & Computer Goods
What to source:
- Laptop accessories, hard drives
- Cables, USBs, routers
- Refurbished computers, software tools
If you’re entering the tech resale or repair business, Nehru Place is where you’ll find cheap and reliable computer parts. The vendors offer B2B pricing and often provide refurbished goods in working condition.
Insider tip:
Ask about bulk combo deals — a set of 10 or 20 items. Also, test every item before you pay.
8. Rajendra Place — Packaging & Printing Essentials
What to source:
- Boxes, printed labels, carry bags
- Stickers, tags, customized packaging
- Branding tools for product businesses
Branding matters, and if your business involves product sales, packaging is non-negotiable. Rajendra Place has a growing cluster of printing presses and packaging vendors offering customized solutions.
Insider tip:
Bring your logo file and product dimensions to get samples made on the spot.
9. Krishna Nagar — Leather & Accessories Market
What to source:
- Leather material, belts, buckles
- Handbag and shoe components
- Zippers, chains, buttons, tags
For those entering the handmade leather goods or accessory design business, this market in East Delhi offers plenty of options. You’ll find raw leather, artificial leather, and all necessary hardware.
Insider tip:
Look for local leather workshops who supply smaller quantities for startups — not just large factories.
10. Online B2B Portals (When Visiting Markets Isn’t Possible)
If you’re located far from these markets, start exploring online wholesale platforms like:
- Vypzee
- TradeIndia
- Udaan
- Amazon Business
Final Words
No matter what your business is — wedding cards, jewellery, electronics, garments, or home goods, there's a dedicated wholesale market waiting for you. These places are not just about buying cheap; they're about building relationships, trust, and long-term supply chains. So go out, explore, talk to vendors, take notes — because finding the right raw material supplier could be the first smart decision that sets your business up for long-term success.